Company Fundraising

3 Ways to Spread Awareness about your Fundraiser

By: Alexandra Belvis

Your company is developing a philanthropic event and wants to get others involved. You can always ask friends and family to donate or volunteer, but that will only take you so far. Here are 3 things you can do spread awareness about the fundraiser or event, in the same way that you would for your business:

1. Leverage social media-Utilize all corporate accounts to tell your fans about the plans of your event. According to this article, social media can actually help increase donations by 40%.

2.Blog about it-If your company has a blog, create a short post about the fundraiser and then display it on your website. Build engagement about the event on your site.

3. Display eye-catching signage-Put up signs throughout the community and around the event location. Digitally-printed signage can be especially helpful in the days leading up to the event. Check out how one non-profit used super bright digital graphics to draw attention to their cause.

About the author: Alexandra is the marketing manager and graphic designer for Signs3.

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